Welcome to the new Boutique Jacques!
Boutique Jacques is poised to enter a new era as we prepare to celebrate our 60th anniversary! When Jacques Green, a Czech immigrant who honed his craft in the Netherlands, opened his first 300-square-foot shop in 1958, he never imagined that 60 years later it would cover over 10 times the space and have grown into a Montreal institution with loyal customers across Canada and around the world. We’ve dressed thousands of men over the years from all walks of life – businessmen, professionals, politicians, celebrities – but we never forgot where we came from. Jacques built his store on values of family and community – values that he made sure to pass on to his sons Leo and Harry, who now operate the business.
Family is at the core of everything we do. Customer service has always been our specialty, and it’s always important that our customers know that we care. We want to make it easier than ever for you to look your best. We’re excited to share some of these changes with you:
Buying so you can save
We’ve changed our buying patterns to be able to react quickly to our suppliers’ deals, and we’re passing those savings on to you. You can save up to 50% on top brand suits, sports jackets, shirts, pants, and accessories, both in the store and online.
We’re also launching BJI Corporate – a new initiative to partner with business leaders to offer an easy and affordable solution to protect their brands by helping their people project their best selves. Contact Leo Green to find out how you or your company can get involved in this new venture.
Connecting with our customers
We’ve rebuilt our email approach and design from the ground up. We’ll be sending out notices about new stock, exclusive discounts, and more. Be sure to sign up for our list so you don’t miss out!
But email isn’t the only channel – we’re also ramping up our presence on Facebook and LinkedIn, bringing you information about our sales but also bringing you information through our blog. Subscribe to our blog to get updates on new trends in men’s fashion, tips for sartorial success, and more. And we want to hear from you! Send us your photos, post your comments and reviews. You can find us on Facebook, LinkedIn, Twitter, Instagram, Google, Yelp, and more!
A new website for a new era
Our first website - one of the first in Canada to sell clothing online - was launched in 1999. The internet has changed a lot since those early days, and we’ve changed with it. We built a brand new website, which went live in April, as the centerpiece of these new changes. This new site is built on the Shopify platform, which opens up a bold new world of functionality and flexibility. We’re able to offer discount codes, add new products quickly and easily, offer more customizations, and automate a good deal of the “behind the scenes” aspects of sales which will leave us free to do the thing we’re best at – serving our customers.
Our customers can now enjoy a more user-friendly experience with improved search and filter functions, and a sleek new look, with new merchandise being added all the time. But the real kicker is the fully-responsive mobile site. Now you can browse the store from anywhere you wish, and have your new outfit shipped to you in just a couple of clicks!
So come visit us, and let us show you what Boutique Jacques can do for you.
- Leo Green